
Apps that make my life easier (and prettier! 🌸)
In a world of AI where Industry Leaders often seem obsessed with “streamlining” and “optimising” their workflows, it can be hard to cut through the noise of all the apps on the market, and know which ones might work for you.
I use a variety of tools to help me stick to my to-do lists and give myself some extra support – here’s a list of the ones I love most!

How to be human on Instagram, without showing your face
Sure, a camera-facing front man is something a lot of brands have on social media in 2025. The common argument is that it’s difficult to build brand trust and authenticity when you can’t put a face to a name.
But do you actually need it, or is it just a short-cut? Can you build trust and loyalty the “old-fashioned way” without putting it all out there for anyone to see? Let’s talk about going faceless on Instagram and why it’s not the kiss of death some social media managers might have you believe.

5 tips to make your social media content more accessible
Want to learn how to make your content more accessible and expand your reach to a whole bunch of new fans? Start with these 5 tips.

A day-in-the-life of a social pro
What does a typical day-in-the-life of a freelance social media strategist and manager look like? Let me walk you through it…